News

What’s changing in Google Ads week after week, sourced point by point, and what it means for your accounts.

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NewsOctober 4, 2026 · 5 min

Google Ads news: September 2026

AI Max switched itself on in your campaigns, language targeting left the Search Network, and version 25.2 of the API hints at what comes next.

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NewsAugust 29, 2026 · 5 min

Google Ads news: August 2026

Merchant Center recalculated your reports back to July 1, the Google Ads homepage moved to AI-generated insights, and target bidding switched on August 17.

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NewsAugust 4, 2026 · 5 min

Google Ads news: July 2026

Google Ads news for July 2026: what changes with target bidding on August 17, API version 25, and a Dynamic Search Ads migration pushed back to 2027.

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