Keyword research with the numbers that matter

You get the search volumes from Google’s own database, the competition and the cost per click, without having to launch a campaign first.

Results of a search on “plumber” in Austin: thirty keyword ideas with their monthly volume, their competition shown as bars and their cost-per-click range.
The search form with “plumber” as the seed keyword and Austin selected as the target area.

Pick the area you actually sell in

“Plumber” is searched 673,000 times a month across the United States. In Austin, 3,600. Someone planning campaigns on the national figure isn’t slightly off, they’re aiming at a market that isn’t theirs. You choose your city, your county or your state.

  • Target a city, a county, a state, or several areas at once.
  • The volumes shown are the ones for the areas you picked.
Cabinet maker in Travis County : custom cabinets, 590 searches a month, $1.10 to $2.40 ; kitchen cabinets cost, 320 searches a month, $1.40 to $3.10 ; built-in closets, 210 searches a month, $0.90 to $2.20 ; cabinet maker near me, 70 searches a month, $0.70 to $1.60.

The numbers come from Google itself

Search volumes, competition levels and cost-per-click ranges come from Google, the industry standard. You make decisions on the same data agencies use, without wrestling with the interface.

  • Average monthly volume, competition and cost-per-click range.
  • No estimate of ours: these are Google’s own numbers.

From research to campaign

  • Volume, competition, price

    The three numbers that decide whether a keyword is worth it, side by side instead of scattered across three screens.

  • Your area, at the scale you want

    A city, a county, a state, or several areas combined. Type the name: Pulzeo finds the area and pulls its volumes.

  • Start from a word or from a page

    Enter a seed keyword or a page URL from your site: you get a list of ideas you can actually use.

  • Copy by match type

    Keywords copy out as broad, phrase or exact match, ready to paste into Google Ads without reformatting.

  • Go straight to the ads

    From the keywords you keep, Zeo drafts headlines and descriptions built around them, in the vocabulary of your trade.

  • No live campaign needed

    Research works as soon as your account is connected. Prepare a launch or size up a market before spending a cent.

14-day free trial

Find your keywords

Run a search and get the numbers for your area, with no campaign to create. No credit card required. Cancel anytime.

Five rows of results: the keyword, its monthly volume, its competition and its cost per click.
From research to campaign : 1. A word, an area. “Plumber,” Austin. Or a page URL from your site. 2. The numbers for your market. Volume, competition and cost per click, for the area you chose. 3. The ads that go with them. Headlines and descriptions built around the keywords you kept. No ad account to configure before you start.

Why run your keyword research in Pulzeo

Because a word and an area are enough. No ad account to configure, no interface to learn, no detour through screens you don’t need. Volume, competition and cost per click sit side by side, for the city or county you’re targeting.

  • The numbers come from Google. They’re not estimates.
  • No live campaign is required to get to them.
Plumber in Austin : plumber austin : Plumber in Austin ; emergency plumbing repair : On Site in 2 Hrs, Open 7 Days ; water leak what to do : Water Leak? We Fix It Today ; free plumber quote : Free Quote Within 24 Hours.

From keyword to ad in a few clicks

A keyword list alone isn’t a campaign. From the ones you keep, Zeo drafts headlines and descriptions grounded in your business and your audience. You stay in one place from start to finish.

  • Headlines and descriptions use the words of your trade.
  • Copy your keywords in the match type you want, ready to paste.
A conversation with Zeo: the question “any keyword ideas for a plumber in Austin?” and its answer, which filters out a competitor’s brand name and ranks thirteen keywords by volume.

Or simply ask Zeo

You don’t have to go through the research screen. In your chat with Zeo, ask “find me keywords for a plumber in Austin”: Zeo runs the same search, reads the results and tells you which ones are worth it.

  • The same numbers, without leaving the conversation.
  • Zeo sorts the results and weighs in instead of handing you a raw table.

Questions about keyword research

What’s a keyword research tool for in paid search?

It replaces gut feeling with numbers. It tells you how many people type a phrase every month, how competitive it is and what a click on it costs. Without that, you bet on the words that feel obvious, usually the most expensive ones, and miss the phrasings that are less in demand but far more profitable.

Where do the search volumes come from?

Straight from Google: they’re its own figures. Google handles billions of searches a year, and we put those numbers in front of you.

Can I search for my city rather than the whole country?

Yes, and it often changes everything. Type the name of your city, your county or your state in the area field: Pulzeo finds it and shows the volumes for it. You can combine several areas if you want. The gap is rarely small: “plumber” is searched 673,000 times a month nationally, and 3,600 times in Austin.

Can I search from a page URL?

Yes. Start from a keyword, from a page URL on your site, or from both. We read the page to pull ideas out of it, and the two together give the list closest to what you actually sell.

How do I get the keywords into Google Ads?

You copy them in the match type you want (broad, phrase or exact) and paste them into your ad group. Nothing to reformat by hand.

Your Google Ads copilot is ready.

Zeo will analyze your accounts, quickly spot the optimizations that matter and prepare your client reports.

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